A screenshot of the new commercial
A screenshot of the new commercial

UofL is giving faculty and staff a preview of a new institutional television spot to be used during 2015-16. T

he university will unveil the commercial during the Cards’ nationally televised football game against Auburn on Saturday.

The spot offers a bird’s-eye view of Belknap Campus – it was filmed using a drone. “The video shows the beauty of our campus while sticking to a strong institutional message,” said Mark Holdener, director of brand marketing for the university. “We wanted to share it with our faculty and staff before unveiling it to the general public this weekend.”

Check out the video.