Students throwing up their L's for a group photo opportunity at the Big Four Bridge at Waterfront Park in downtown Louisville.
UofL students on the Big Four Bridge.

Thought that your Cardinal Card only works for library checkouts and meals at the Marketplace? Think again, because that small card you carry everywhere is the key to unlocking game-changer discounts all around Louisville. Arts, retail, entertainment and more, your University of Louisville ID can get you in for less.

UofL is a proud community partner, and securing benefits on- and off-campus for our Cardinals is part of our commitment.

For students, the ID is a gateway for conveniences like purchasing meal plans, using Cardinal Cash and checking out books at UofL libraries; however, that’s not where it ends. A Cardinal Card also grants you the ability to ride any TARC bus for free and check out bikes for the day at the SRC. (Employees can take advantage of the TARC and bike benefits, too.)

Showing your Cardinal Card also provides student access to on-campus privileges like the Cardinal Cupboard, located on the third floor at the SAC. Here, you can stop by and grab groceries, to-go foods and non-perishable items. The ID also gives students access to Good Morning Commuters, which provides free donuts, coffee and hot chocolate every Thursday from 8 to 10 a.m., at the Red Barn. 

In a vibrant and dynamic city like Louisville, all you need to know is where to look for something to do and the Cardinal Card can help. Local entertainment amenities like memberships at the Louisville Zoo are offered at a discounted rate for UofL students and there is student pricing for in-town theaters like the Baxter Avenue Theatres, $15 tickets for the Louisville Orchestra and $10 tickets for the Muhammad Ali Museum. Sports fans can score student season tickets for Louisville City FC at $5 per game and $10 Louisville Bats tickets every Friday, on home games. A Cardinal Card also gets UofL students, faculty and staff free admission to the Speed Art Museum during normal business hours. 

UofL employees also can take advantage of deals like the CARDS Card special discount at Kroger. UofL faculty and staff receive 10% off Kroger brands every Friday, Saturday and Sunday – just show your UofL employee ID and Kroger Plus card to the cashier to get your discount. In addition, UofL Bookstore discounts are also available for faculty and staff, offering a 15% discount on any item – from Adidas gear to Apple products. With employees’ well-being a priority, UofL partners with Planet Fitness to allow faculty and staff to get a Black Card membership for only $19.99 a month, with no enrollment or annual fee. 

UofL Alumni can also get in on the benefits and discounts, including 10% off your purchase at Hex Head Mechanical Art to get durable artwork and show your support for the Cards. Additionally, Alumni have access to affordable insurance coverage through the Louisville Alumni Insurance Program. 

Cardinal Cards are typically issued to current students and employees during orientation sessions. Alumni are also eligible to order an ID card. Visit the Cardinal Card office for more info and don’t miss out on your extra benefits. 

By Maria Arteaga Mendoza