Some traditions around UofL are a given:

  • Don’t step on the Cardinal Bird emblazoned on the sidewalk.
  • Look fast for the resident albino squirrel.

Some are downright sacrosanct:

  • Throw your “L” up with your right hand, not your left.

Some are a little weird:

  • For luck, law students leave animal crackers at the burial site of Justice Louis D. Brandeis.

And some are just fun:

  • Students break for tasty treats from Dairy Kastle.

These and many other traditions were submitted to the Alumni Relations and Giving Office last week as part of their “UofL Traditions” campaign. The effort is meant to engage young alumni and drive awareness of annual giving.

The online campaign garnered a number of responses from alumni across the country who fondly remember the quirky rituals that make UofL special.

Jenna White, an intern in the Alumni Relations and Annual Giving Office, created the playful art for the campaign and worked with communications staff to bring it to life in a time-lapse video.

Those who submitted a tradition were also encouraged to give back online.

“We’re tickled with it. I hope others enjoy these traditions as much as we have,” said Lindsay Wehr, director of advancement communications.

Click here to view more traditions.


Niki King
Niki King Jones is positive she has the best job at the University of Louisville, serving the communication needs of the departments of fine arts and theatre, the School of Music, University Libraries and Alumni – all the fun, creative stuff. Before coming to UofL in 2015, Niki held communication positions in both private and nonprofit sectors in Louisville, Ky., including at Heaven Hill Distilleries and the Jewish Community of Louisville. For 10 years prior, she was a reporter at various newspapers across the country, most recently The Courier-Journal. Niki graduated from the University of Memphis with a BA in journalism and has a masters degree in community and leadership development from the University of Kentucky.